Data-Science
Areas of Expertise
Customer Analytics & Segmentation
Acquisit designs and deploys data science algorithms to segment your customers and prospects in coherent groups by identifying patterns in customer behavior. We predict spending potential and estimate lifetime value. These methodologies feed our acquisition and loyalty strategies.
Product Analytics
By leveraging your product and transactional data, we optimize your inventory and stock management while enhancing cross-selling and upselling on your website through product recommendation algorithms.
Forecasting & Predictive Analytics
We help marketers use advanced statistics and machine learning algorithms to predict key moments and metrics to help you forecast and anticipate channels and messages to activate. We cover lifetime value analysis, estimated time of repurchase, churn detection and potential scoring.
Assessment and decision-making tools
We build statistical backed scores based on your data & third party data to help you make better decisions. These scores are used to monitor key health factors of your KPIs, and help predict the dynamics of your business.
Churn Prevention
We use the history of your data to understand key trends and key drivers of customer loss. This enables us to detect early signs of customer burnout, and spread the right messages to prevent losing customers.
Trust into results
Thinking into Movement
Data into Action
The Industry
Other services we provide
We deliver growth through Traffic Generation, Conversion Rate and Lifetime Value Optimisation